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About  Us

It's a great time to be in business. Or is it? Competition has become global. Brands are proliferating. Consumers have become more demanding. In this melee, the winners are those who have the innate ability to understand what the consumer expects today and predict what she will expect tomorrow. In simple terms, they have the most potent weapon in today's business: knowledge. Since 1994, Centre for Research & Consultancy (CR&C) has been equipping discerning companies with a success-differential called knowledge-based competitive edge. As the catalyst for business success, CR&C deploys the latest tools and techniques and operates with utmost speed and agility. The solutions are offered with clear commitments on time and, in terms of project economics, are extremely cost-effective. Spearheaded by seasoned professionals, the company has today earned a reputation for accuracy and total professionalism. In the process, becoming the vendor of choice for reputed organisations. Centre for Research & Consultancy. We are all about knowledge : edge.

Our Mission

To help firms leverage the business opportunities in the market, by providing relevant and accurate information as well as giving strategic inputs for maximizing their market performance.

OUR TEAM

DR. N. AJITH KUMAR

PhD from Cochin University of Science and Technology in Applied Statistics. More than 32 years’ experience in the fields of marketing research, social surveys etc. Statistical consultant to organisations.

REJI RAMAN

MBA from Cochin University of Science and Technology. More than 24 years’experience in the fields of marketing and marketing research. Developed successful marketing strategies for diverse brands. Trainer for sales and entrepreneurship programmes.

KRISHNAKUMAR K. K.

MBA from Cochin University of Science and Technology. B Tech in Computer Science from Govt. Engineering College, Trichur. More than 22 years’ experience in project consultancy, management information system and marketing research.

SRIJIT V.

MBA from Cochin University of Science and Technology. B.Tech in Electronics and Communication. More than 23 years experience in the fields of consumer and industrial marketing.

JAIKUMAR C. PILLAI

MBA from Cochin University of Science and Technology. B Tech in Applied Electronics and Instrumentation from the College of Engineering, Trivandrum. More than 22 years of broad based management experience in sales, product management and ERP Systems. Done a Certification Program in Brand and Advertising Management from IIM Trichy.

BINU T ZACHARIAH

MBA from University of Madras, MA in Sociology from Mahatma Gandhi University, Kottayam. Worked as Research Executive with ORG-MARG. More than 21 years experience in Marketing and Marketing Research.